Satisfied Clients Say It Best

Jim Loftus

Former CEO WBEB, Philadelphia and CEO Times-Shamrock Communications

“I first worked with Gary Berkowitz at WBEB in Philadelphia, where he helped lead our team to record ratings and revenue as a stand-alone FM. Based on that success, I brought him with me to stations in Milwaukee, Baltimore, and Scranton/Wilkes-Barre.

Gary has one of the best programming ears in the business. He instinctively understands the audience, knows what a station needs, and makes both the product and the team better.

At Mix-FM in Scranton, Gary served as our Fractional Program Director, becoming a true extension of our management team by overseeing the station's day-to-day programming, music strategy, imaging, and air staff coaching.

Most importantly, I trust Gary completely. When you work with Gary, you get Gary.”

Tom Quinn

“Hiring you is one of the smartest things I’ve done, and I want you to know how much I appreciate all your help. Please keep arguing with me when I’m wrong, or when you think another point of view should be considered. AC KRNO and Classic Hits KODS would be far less successful stations without your integrity, intelligence and skillful guidance.” 

CEO/Owner Reno Media Group, Reno

Gary has consulted our two biggest AC’s for over two years with tremendous success. He has the ability to narrow down a handful of key drivers and keep us laser focused on those.

Since his involvement we’ve had superior sounding products and tremendous success. Gary provides invaluable help with music research, imaging, marketing, promotions and talent coaching. 

Not only do I highly recommend him, but I would happily discuss his achievements with anyone wishing to hire him in the future.

VP/Programming Renda Media, Pittsburgh

Steve Granato

Brian Figula

Director of Programming Operations San Francisco, Connoisseur Communications

"There's no one more passionate about the AC format than Gary. Turn on any station Gary works with and you'll hear his investment into the product: discipline, direction, excitement and character. Hire Gary and get Gary every time you pick up the phone."

Craig Hansen

“Gary Berkowitz ranks among the BEST of THE BEST professional radio consultants in America today. He can see and hear things that others may miss. His track record speaks for itself, and he is not persuaded by the latest fashion or fad to abandon the principles and strategies that have enabled him to create winning radio stations. It is not easy to compete with stations he programs, because he can see around corners! "

President, Red Rock Media
VP/Programming Amaturo-Sonoma Media, Santa Rosa, CA

Jim Murphy

"Gary is the best in his field. He has that knack for getting the station to sound just right, from morning shows to music to imaging and positioning. The feel he has for the product is a huge asset, and he’s always willing to take on a big project and dig right in with you. He’s been enormously helpful with both our AC and Classic Hits stations."

Michelle Younkman

Executive Director Christian Music Broadcasters, Little Rock, AR

"Thank you so much for speaking at our music and programming Momentum conference. You helped us fulfill our mission to encourage and engage our members to impact their communities. You make CMB better. We are grateful "Thank you so much for speaking at our music and programming Momentum conference. You helped us fulfill our mission to encourage and engage our members to impact their communities. You make CMB better. We are grateful"

Mike Scott

"Working with Gary is like having the best in the business in your local building. Always available, always ready, completely engaged. I’ve been working with Gary for over a decade at two different companies, and we’ve been winning consistently year after year.  When Gary Berkowitz is on your team, you win…period." 

Operations Manager, Manning Media
VP/Programming Mid-West Communications

Jeff McCarthy

“Why Berkowitz? I always got Gary. My calls were returned promptly. You are flexible with market visits. Multiple format advice; when asked, you always gave great advice on all formats. Straight answers. Never sugar coated. Major market experience related to smaller markets. You have tremendous musical knowledge of what works and more important, what does not work. Sound advice on research & marketing projects. Always professional with very high broadcast standards. Shared experience in many great radio battles. Honesty and loyalty. You’re a winner. You are the only consultant Midwest Communications has used in the past 4 years. I will jump at the chance to work with you again in the future.”